Sona

About the project
2024
Brand refresh
London, UK
Freelance Graphic Designer
 
Sona offers next-gen workforce management systems able to connect an entire workforce and streamline HR, Scheduling, Payroll, and Engagement all in one place. 
 
Their brand refresh focused on a simple design system for their global expansion. Derived from symbols found during the brand audit, a diamond shape was added to Sona's logo, visually connecting their brand across all assets, from logo to grids and information graphics.
 
The-Sign-Mockup-004
Sona presentation 03.0730
AA-M06_Sona-diamond

"A diamond shape derived from symbols found during brand audit was added to Sona's logo, visually connecting their brand across all assets, from logo to grids and information graphics."

24-7
Sona-diamond_App_Icon_iPhone_3000px
Diamond_iPad-Pro-11′-Mockup-TB-E-03
Sona-presentation-03.0722
A4_Brochure_Mockup_The-insurer-of-the-future
Sona_Workforce-Happiness_pink_A4_Brochure_Mockup_2-2
Sona-maps_iPhone-Pro-Max-Mockup-PH-BEA-03

I'm always happy to connect. Call/text +46 072 444 1584 or email boowallin@gmail.com